In response to Bill – a one item list does not a list make. There’s no need to bullet the sentence, just say it. (Unless it’s a content treatment you’re doing for a link at the bottom of a page or section, and you *really* want the user to see it.)

Another thing with lists – an issue I see as a delicate balance – is that sometimes you’re making content look much more important than it is by using bullets (which draw the user’s eye). So you really need to think before you bullet!

Yours in bullets.
Lisa

I think if your sentences don’t necessarily read well one after the other (and sub-headings aren’t appropriate), bullets are good to use because they indicate that the content shouldn’t be read the same way as a paragraph.

For instance you may be writing about pugs.

Little known facts about pugs
• Random fact.
• Random fact.
• Random fact.

In answer to your second question, I think you just have to make a judgement call on how it looks. If it keeps the rest of your page looking consistent, then go for it.

Cheers, and thanks for the comment!

A couple of questions:
- If you’ve got a bullet point that’s a complete sentence *without* a lead-in sentence (as you mention in your second bullet point here), why make it a bullet point at all? Why can’t it just be a standard sentence?
- Should you use bullet points if there’s just one item in the “list”?

Great work, Sally.