Sally is the founder of Snappy Sentences – an Australian copywriting business that specialises in writing crisp, engaging and optimised web content for companies big and small. She’s passionate about readability and usability, and firmly believes that content is king.
She was one of the wordy kids at school that got sent on writing camps and entered into story competitions. Now she wields a big red pen and helps others refine and polish their words to sell their business, products and experience.
After completing a bachelor degree in public relations, Sally spent a few years in marketing and communication roles before finally ending up in the web sphere. She also has extensive web project management knowledge, and has implemented content management systems, managed internet and intranet redevelopments, and has written web strategy documents.
Sally brings to SNOBS…
Sally brings her love of words, writing, and everything web to SNOBS. She’s here to answer all of your questions relating to:
- writing for the web
- style guides
- usability and readability
- punctuation and grammar
- writing to engage your audience
- optimising your content for search engines
- proofreading
- formatting and content layout.
So don’t be shy, get in contact and let her know what you want to read about!
